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News: Philip Toledo Ltd rebrands to PTL
Philip Toledo Limited has rebranded to PTL.
The rebranding is just one phase in a comprehensive strategy to upgrade the company’s corporate image and enhance its service offering and delivery levels. The company will now be known by its acronym PTL.
PTL’s forward-looking corporate mindset is the underlying theme for the new brand identity.
A stylised arrow accentuates PTL’s drive to offer more value to its clients – technological solutions which are demanded today carry a business into tomorrow, hence the new brand promise ‘Today for Tomorrow’.
This new brand identity retains the red from the company’s previous logo, and adds blue to symbolise stability, loyalty and trust.
Chief Executive Kenneth Spiteri said:
“We have chosen to be known as PTL because our stakeholders have always known us by the acronym.
This company has a rich legacy as an IT and security solutions market leader, which it continues to build upon, year on year.
PTL has made great strides over the past few months to prepare itself for greater challenges. We are consistently seeking growth in our current markets and in new regions.
In tandem with our growth efforts, PTL is constantly identifying ways to add more value to clients. We already partner major names in the business-to-business IT industry and
we will continue to add value by creating new alliances with partners which complement our portfolio to give clients total solutions.”